w Cigars

1. Brand Concept

W (Woman) is a pioneering brand aimed at highlighting and empowering the female community of enthusiasts of high-quality premium cigars.
Launch with a carefully designed limited edition, with an elegant, modern style and a feminine identity.

2. Initial Investment

Total design and production cost: $7,500 USD / $75.00 / Unit
Brand creation and design.
Premium ring design
Premium Cigars 100% Hand made
Design and production of 100 premium luxury boxes.
Design and management of the brand’s official website.
Promotion and social media management.
Sales support and positioning services.

3. Participation Model

– Suggested minimum contribution: $1,000 USD
– With this contribution, each investor receives:
12 boxes of premium cigars valued at cost price of $75.00 USD each (total of $900 USD).
$100 USD reserved as a common fund for investment and brand promotion.
– Each commercial partner can increase their orders as needed, always accessing preferential cost prices.
– All sales generated through the brand’s official website. Profits will be distributed equally among all partners.
– The assigned boxes can also be sold to other brand partners in case of need for liquidity or commercial exchanges.
– The name of each partner, if relevant, will appear inside each box.

4. Digital Platform for Commercial Partners

Each investor will have:
A unique access code on the brand’s official website. Where you can view all the commercial information generated by the brand’s official website.
A QR code and personalized link can be sent to your customers so that purchases made through this link are automatically reflected on your partner page.
This allows for transparency and fair tracking of each partner’s individual sales.
Each partner can appear in official and unofficial W brand promotions on social media, maintaining standards of good taste, a good image, and clear and stylish brand promotion. Partners can veto ads if they do not apply.

5. Revenue Model

Estimated retail price per box: $250 USD
Projected revenue for 100 boxes:
100 x $250 = $25,000 USD
Net income after costs ($7,500): $17,500 USD
Moreno INC: 10% of sales ($2,500 USD) for:
Design and production of limited-edition rings and packaging
Official website design and management
Social media promotion and management
Digital strategy and brand positioning
Net profit distributed among investors: $15,000 USD

6. Formula for Event Participation

To position the brand (Optional), it is proposed to initially attend premium cigar events in the state of Florida.

Contribution of each investor = (% investment share) x (Total event cost)

Example:
Event cost = $2,000 USD
Investor A = 25% share pays $500 USD
Investor B = 15% pays $300 USD
Investor C = 10% pays $200 USD

This ensures equity and proportionality in the joint investment.

7. Benefits for Investors

Exclusive participation in a premium women’s cigar brand.
Direct access to boxes of premium cigars at cost, with the possibility of immediate sale at market price.
A digital platform with single access, QR codes, and a personalized link to manage and record sales.
Possibility of increasing additional orders based on demand.
Flexibility to sell boxes to brand partners.
Attractive short-term returns with a high-demand limited edition.
Brand managed with professional design, an official website, and social media by Moreno INC.
Participation in collegial decisions and a common promotional fund.

8. Future Projection

Increased production in line with sales volume.
Expanded range of cigar sizes and blends from different regions.
Exclusive women’s accessories (humidors, cutters, lighters).

Possible creation of a Premium Cigar Lounge “W (Woman)” as a networking space for women cigar enthusiasts.

Conclusion

The investment in W (Woman) guarantees each associate direct access to high-quality premium cigars at cost, benefits from personal and group sales, cutting-edge digital tools to manage their sales, and participation in the development of an exclusive brand fully managed by Moreno INC.